Real estate (illustrative sample)
- Challenge
- Portal and web leads sit in personal spreadsheets — follow-up gaps and win rates stay invisible.
- Improvement plan
- Central lead inbox, priority scoring, follow-up reminders, and activity logs.
- Build example
- Lead inbox, status pipeline, automated follow-up nudges
- Expected impact (reference)
- Reference ~50% faster first contact; ~half the follow-up misses
- Typical timeline
- 5–8 weeks

